Towns are full of things happening that most residents only hear about the next day. The poster was on the other side of town, or the announcement was shared in a group you are not part of. Event pins solve that problem: the event appears on the map, exactly where it takes place, visible to everyone exploring the area.
What to Pin
Anything with a specific time and place that welcomes people: the weekly souk, a football match, a festival or waada, a charity campaign, a blood donation drive, an open-air concert, a school open day, or a neighbourhood clean-up. If someone might say, "I wish I had known," it deserves an event pin.
An Event Pin Has Three Jobs
When â Include the date, start time, and duration. For recurring events like the weekly souk, mention the schedule, such as every Friday morning.
Where â Place the pin at the entrance or main gathering point, and explain what visitors should look for. For example: "The square behind the town hall."
What to Expect â Mention whether the event is free or ticketed, family-friendly or not, and whether parking is available or walking is recommended. Two clear sentences can save you from answering the same questions over and over again.
Post It Early, Keep It Updated
Event pins are most effective when published several days in advance, because that is when people plan their weekends. The most important update is often the disappointing one: if the event is cancelled or moved, update the pin as soon as you know. A map that reflects changes is a map people continue to trust.
Free Visibility for Organisers
If you run a souk stand, coach a youth team, or organise a charity event, an event pin gives you direct visibility to the people most likely to attendâwithout requiring group memberships or relying on social media algorithms. Add a photo from a previous edition; nothing promotes an event better than showing that it was truly alive.
Where Brikoula Fits
Before planning your weekend, check the map to see what is happening nearby. Visiting another town? Look at the event pins before you goâarriving on souk day can completely change your experience. And when your neighbourhood organises something, take two minutes to create the event pin it deserves.